• Wed. Oct 16th, 2024

FASHION STYLIST BRIAN BABU AND REGALIA APPAREL UNITE IN UNISEX ‘UWILI’ CAPSULE COLLECTION

Renowned Kenyan fashion stylist Brian Babu has teamed up with Regalia Apparel, a local fashion powerhouse founded by David Gachie and Joseph Mureithi, to release an exclusive capsule collection named ‘Uwili’.

This highly anticipated collection is now available for purchase, offering fashion lovers a unique blend of artistic design and high-quality craftsmanship.

The ‘Uwili’ collection was launched at an intimate hangout on Saturday, September 21st 2024 at Embe Creatives in Lavington. The event brought together a host of Kenyan fashion and media industry personalities, celebrities and industry stakeholders alongside friends and fans of Babu and the brand, to celebrate the launch of their fashion project.

The ‘Uwili’ collection takes its inspiration from the natural balance of day and night, reflecting the contrast between light and darkness caused by the earth’s rotation. Each garment in the collection is partially bleached, with the lighter sections symbolizing the reflection of sunlight during the day, and the darker parts representing the night’s fading glow. The collection not only embodies this duality in its aesthetic but also emphasizes the balance that humans seek in their emotional, physical, and mental well-being.

Brian Babu and Regalia Apparel have seamlessly fused their unique expertise to deliver a collection that is versatile and unisex, making it accessible for everyone from age 16 and up. “We intentionally created these pieces to be worn by anyone,” says Babu. “This collection is for individuals who want to look great, effortlessly transitioning from day to night.”

Brian Babu is known for his unparalleled eye for original and authentic fashion. Over the years, he has collaborated with some of Africa’s top artists, including Sauti Sol, Diamond Platnumz, and Mr. Eazi, consistently showcasing his mastery in creating trend-setting custom looks. Regalia Apparel, co-founded by designers David Gachie and Joseph Mureithi, is a brand that prides itself on authenticity, designing and dyeing garments from scratch. Their meticulous stitching and garment dyeing process ensure that each piece is crafted with care and precision.

This partnership began organically, with Babu reaching out to Regalia for a custom garment for an event. After realizing their mutual dedication to high-quality design, the idea of a full collection emerged. The result is ‘Uwili’, a collaborative effort that merges fabric decoration and cutting-edge design to create standout fashion.

The new collection includes a range of stylish, unisex pieces that offer something for everyone. Priced affordably, the ‘Uwili’ collection ensures that high fashion is accessible without compromising on quality or craftsmanship.

“We’re excited to share this collection with the world,” says Regalia co-founder David Gachie. “It’s a true reflection of the balance we sought to create in both style and function, ensuring it works for every occasion.”

Brian Babu and Regalia Apparel are no strangers to fashion collaborations. Together, they’ve worked on various projects, including custom garments for Bensoul’s performance at Blankets and Wine (August 2024) and styling for the Sol Fest dancers in 2023. Their shared dedication to fashion innovation continues to push the envelope, showcasing the magic that can be created when brands come together.

With this collaboration, both parties aim to highlight the power of symbiotic relationships in the fashion industry. “We want to show that when brands come together and share ideas, the results can be nothing short of magical,” adds Babu.

ABOUT BRIAN BABU

Brian Babu is a leading Kenyan fashion and brand stylist who has made waves across the African continent. With a portfolio that includes top celebrities and major brands like Netflix, Safaricom, and Tecno, Babu’s influence continues to grow. He has been recognized with numerous accolades, including Africa’s Stylist of the Year at the Abryanz Style and Fashion Awards (2018).

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